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March
2021

Online reputation management master plan to help you build your company brand

“Datadoesn’t lie” is a common phrase used across all industries. At Adjustment, we too believe that in order to have a durable online reputation management strategy one must first gather and analyse all factual data. In this article, we will look at key factual findings and recommend steps to help you build a well-strategized online reputation management (“ORM”) plan for yourself or your company’s brand.

2021
Blog
February
2021

5 REPUTATION MANAGEMENT COMMANDMENTS WARREN BUFFETT LIVES BY

Warren Buffett knows how fragile a brand's reputation can be and yet how incredibly crucial it is to survival. Berkshire Hathaway's reputation is so stellar, it is considered part of the value proposition when they bid on buying out other businesses. This didn't happen by accident. Buffett cultivates his public image using these five reputation management guidelines.

2020
Blog
February
2021

Protecting Your Reputation - What HNW Families Need to Know

The growing use of the internet and social media have created a new challenge for High Net Worth Individuals, business owners, and high profile individuals. Due to such statuses, they are being targeted and closely watched by the media and by private citizens. Read the article to know more on how our Adjustment services (legal online reputation management) can protect you.

2021
Blog
February
2021

WHAT'S LECOCQASSOCIATE'S ADJUSTMENT: LPS MASERATI BEIJING MAGAZINE

Many of the ORM services in the market work only in the technical aspect which means that ORM specialists monitors an individual’s or a company’s reputation on various social media platforms, addressing content which risk damaging a persons reputation, suppressing negative search results, and bringing positive ones into light using...

2021
December
2020

Why Ethics is Key to Reputation Management

Online reputation management is significantly important, given that majority of the world spend a good amount of time on the internet these days. Word of mouth and recommendations are simply not enough anymore, so companies need to manage their reputation online to have a positive representation of their brand.

2020
Blog
December
2020

General Data Protection Regulation: Data retention, erasure and record keeping

Organisations are required by the GDPR to be more considerate and adequate in collecting, retaining or deleting personal data. The GDPR requires data controllers and data processors to maintain transparency, proportionality and consent at all times whilst handling personal data of an individual from collection up until deletion and erasure of the recorded data.

Blog
November
2020

Cyber mobs and the need of a contingency plan

Cyber mobbing and bullying are often a by-product of political propaganda and fabricated conglomerate tug of war to create noise in the internet.

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October
2020

The Power-Packed Digital Wall

Building a digital wall means erecting high powered assets on the first page of Google and other major search results. This allows a business or any individual in a position of power, to control the way their name and associated brands are perceived so they can proactively safeguard their reputation. Smart companies understand the importance of search results, and that is why they build a sustainable digital wall.

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September
2020

The High Cost of a Bad Reputation: What You Don't Know Could Hurt You

What most don’t look at is the lost value of a bad online reputation; How much money are you really losing? Is it really possible to put a number on it? According to a defamation trial that took place in California in 2015, a development company sued a reviewer for lost business and won $750,000. Yes, it is possible to put a number on it and you might find you’re losing quite a lot when you do.

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September
2020

The 3 Parts of Google Every Business and leader one Should Have Control Of

Some parts of the Google experience are outside anyone but Google’s control, and the famous search algorithm remains a closely guarded secret. But that does not mean one must be at the mercy of Google; there are other elements that can, and should, be controlled. Here are three essential parts of Google every individual and brands should be controlling.

2020
Blog
Abu Dhabi
Dubai
Malta
August
2020

10 Reputation management statistics every executive and business should know

A multitude of studies from major analytic firms including Google analytics, surrounding online reputation and its impact are simply startling, and no business owner can afford to ignore these facts. If you think reputation management is only for other businesses and brands, just consider these stats

Dubai
Regulation
2020
May
2020

THE GENERAL DATA PROTECTION REGULATION: KEY CHANGES

The GDPR created a framework for compliance which is applicable in all industries and to facilitate the legal and fair free movement of data across the European Union (the “EU”). The GDPR offers protection to individuals against abuse and misuse of their personal data while also empowers individuals and gives them the required tools to safeguard their rights.

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January
2020

Internet Reputation - How online publishers can cause Mayday?

Internet is the way of life now. You open your eyes in the morning by searching for your smartphone. The day starts right from snoozing your alarm to setting your alarm at night on your smartphone. During your 17 hours of awakening during the day, the information you consume is immense and most of it is unwanted. In this article let us analyse how someone’s unwanted becomes your wanted and vice-versa.

2020
July
2016

What is Online Reputation Management?

In a time where the internet dominates and controls our business and personal reputations, it has become increasingly vital for us to ensure that we seek proactive measures to control and manage the contents of our business and personal lives appearing online.

2020
Blog
Dubai
Abu Dhabi
Malta
June
2014

The Right to be Forgotten and Freedom of Expression and the Media

The spirit of the proposed EU data protection regulation: empowering individuals to manage their personal data while explicitly protecting the freedom of expression and of the media whereby the clause specifically asks for the type of balancing that the Court outlined in its ruling, whereas today’s 1995 Directive is silently implying that data protection could rank above freedom of the media. The Commission proposes to strengthen freedom of expression and of the media through the revision of Europe’s data protection rules.

Regulation
Switzerland
Legal
2014
June
2014

Google’s Right to Be Forgotten

Individuals have the right - under certain conditions - to ask search engines to remove links with personal information about them. This applies where the information is inaccurate, inadequate, irrelevant or excessive for the purposes of the data processing. The court found that in this particular case the interference with a person’s right to data protection could not be justified merely by economic interest of the search engine. At the same time, the court explicitly clarified that the right to be forgotten is not absolute but will always need to be balanced against other fundamental rights, such as the freedom of expression and of the media (para 85 of the ruling).

Regulation
2014
Legal